Top 10 smartwatch shipments from January to February 2023
Thanks to the booming consumer electronics market in India, global smartphone shipments increased by the end of 2022.
From January to February 2023, the top 10 smartwatch manufacturers had a total shipment volume of 21.59 million units. In terms of specific shipment volume, Apple, as a leading consumer electronics company, led the market with 5.4KK and ranked first. Emerging brands Fire Boltt and Noise from India followed with 3KK/2.6KK, followed by Samsung and Huawei, who respectively ranked in the top five with 2.1KK/2KK.
According to statistics from Chaodian Network, global smartwatch manufacturers accounted for a total of 70% of the top 10 market share from January to February 2023. Among them, Apple ranked first with a market share of 25%, followed by Fire Boltt and Noise ranked second and third with 14% and 12% respectively; CR3 up to 51%.
Overall, the dominant market pattern of Apple is still evident, while competition among other brands is still significant. The main reason is that the smartwatch market has not been fully opened, and the market lacks sufficient vitality if the cake is not large.
In domestic company, there are 4 seats on the list, with a total shipment of 5.4 million units, accounting for only 25% of the total, and the overall strength is still weak.